Adherence
Disproportionate exposure to outdoor advertising for high-calorie, low-nutrient foods and sedentary entertainment in low-income and minority neighborhoods contributes to obesigenic environments and health disparities.
If you live in a neighborhood with high density of fast food and sedentary entertainment ads, your environment is actively working against healthy choices. Focus on environmental strategies: avoid stores with heavy promotional displays of unhealthy items, and support local policies that limit outdoor advertising density in residential zones.
Living in an upper-income neighborhood, regardless of its residents’ predominant ethnicity, is generally protective against exposure to most types of obesity-promoting outdoor advertising (food, fast food, sugary beverages, sedentary entertainment, and transportation).
Why this rating
Cross-sectional observational study with robust multi-city sampling and objective measurement (GPS/photography), but causality is inferred.
Source
A Cross‐Sectional Prevalence Study of Ethnically Targeted and General Audience Outdoor Obesity‐Related Advertising
Antronette K. Yancey et al. · Milbank Quarterly · 2009
DOI 10.1111/j.1468-0009.2009.00551.x
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