Research

Mixed

Products that voluntarily display the Health Star Rating (HSR) label on the front of pack have significantly higher health scores (mean 3.2) compared to those that do not display the label (mean 2.5).

Voluntary labeling is not enough; companies that display the Health Star Rating tend to have healthier products. Mandating this label for all products would help consumers easily identify healthier options and encourage manufacturers to reformulate.

GoodSupportsHIGH confidence
Products displaying the HSR on the package had a higher mean HSR ±SD than if the HSR was not displayed (3.2±1.3 versus 2.5±1.4, p = 0.000).
Sally Mackay et al. · PLoS ONE · 2021

Why this rating

Statistically significant difference (p=0.000) in a large dataset.

Source

Which companies dominate the packaged food supply of New Zealand and how healthy are their products?

Sally Mackay et al. · PLoS ONE · 2021

cross_sectional · n=13506Cited 13×
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