Research
Energy balance
Companies can profit from CCT programs by selling enrollment as self-commitment devices.
Businesses can leverage CCT programs as a market opportunity while promoting healthier behaviors.
StrongSupportsmedium confidence
it is profitable for companies to hold such a program and sell enrollment to customers as self‐commitment devices.
Why this rating
The claim is based on the model's implications for companies.
Source
Design of Long‐Term Conditional Cash Transfer Program to Encourage Healthy Habits
Chen‐Nan Liao et al. · Production and Operations Management · 2021
DOI 10.1111/poms.13493
otherCited 14×
Read the paper DOI resolved against Crossref · corpus check 2026-06-10
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